
In a bombshell revelation, Jimmy Bullard has openly admitted that he joined I’m A Celebrity South Africa “for the money,” shedding light on his decision to quit the show early and the surprising terms in his contract that influenced his exit.





During the dramatic live finale of the show in London on Friday night, Jimmy confessed that the money on offer played a crucial role in his participation. Speaking candidly, the former footballer explained that his contract offered him full pay if he left during a trial, but only a smaller portion of his fee if he quit while in camp. This revelation was made as the night descended into chaos and the show’s explosive finale unfolded in front of shocked viewers.

The drama began as Adam Thomas was crowned Jungle Legend after a heated showdown between the campmates. Tensions were at an all-time high when Jimmy accused Adam of being “abusive, aggressive, and intimidating” during a row in the pre-recorded episodes, which led to Jimmy leaving mid-trial with Adam. The altercation sparked a furious on-air confrontation.
Jimmy, 47, explained that the contract terms were “big” for him and his family, making his decision to leave about more than just the show. “This money is big for me and my family,” he stated. “When I made my decision, I knew it would impact my finances, and I weighed that up. If I walked out during a trial, I’d get my full pay, but leaving in camp meant just a small percentage. It’s a job for me. It’s a job for all of us.”
This wasn’t the first time financial concerns were tied to Jimmy’s I’m A Celeb appearance. Back in 2014, rumors circulated that he went into the jungle due to his financial struggles after losing £625,000 in an investment scheme.
The chaos escalated during the final, as Adam took the crown, despite the fraught atmosphere caused by his clashes with Jimmy. As the show’s hosts, Ant McPartlin and Declan Donnelly, tried to keep control, the tension only grew, leading to more heated exchanges. Jimmy criticized Adam’s alleged use of offensive language, accusing him of calling him the “C-word” in unaired footage, but the hosts defended their decision to edit those moments out of the broadcast, claiming they were “unbroadcastable.”
“That’s what I can’t stand,” Jimmy fumed. “Someone being abusive, aggressive, and intimidating. I don’t care if Adam apologized. It’s about what happened in the moment.” He further emphasized that the show’s producers never aired the full footage of the exchange, which included multiple instances of Adam’s expletives.
As the fallout from the tense argument continued, both Jimmy and Adam took to the stage. Adam expressed remorse, saying, “I have nothing but love for Jimmy in that moment. I’ve apologized to him many times, and I’m sorry if I hurt him.” But it didn’t end there, as other contestants, including David Haye, weighed in, with David’s comments further stoking the fire.
Meanwhile, Sinitta and Gemma Collins stormed off stage in frustration, and the audience was left in suspense. The uncomfortable confrontation only intensified when David, continuing his defense of Adam, argued that the editing had made Adam appear as the victim, while Jimmy faced unfair criticism. “It was banter,” David stated. “There’s a lot of stuff that got cut out. It wasn’t as bad as they made it seem.”
As the evening continued, Adam was forced to defend his actions and even addressed his emotional state, admitting that the tension in camp had affected him deeply. “It’s like being back in school again,” he said. “It wasn’t physical bullying, but it felt like mind games. I didn’t stick up for myself, and I regret that.”
In an emotional moment, Adam broke down in tears, revealing that he had sought therapy to deal with the mental toll the show had taken on him. “It changed me,” he said, “and I’m not the same person as I was when I went in.”
The controversy surrounding Adam’s actions, and the subsequent fallout, was just one part of a season fraught with emotional highs and lows. Viewers watching at home were left divided by the confrontation, with many questioning whether the show’s editors had painted a skewed version of the events. Some fans expressed concern for Adam’s well-being, while others called out David for his combative attitude.
Meanwhile, Craig Charles, who finished in fourth place, offered his take on the situation. Speaking about the atmosphere in the camp, he admitted, “We didn’t know the extent of Adam’s struggles. We were all joking and ribbing each other, but we didn’t realize how much it was affecting him.”
As tensions simmered between Adam and his fellow campmates, the fans were left to decide who was in the right. The show’s producers have yet to comment on the ongoing drama, but one thing is clear: I’m A Celebrity South Africa has been filled with conflict and controversy, and the explosive finale will be remembered for years to come.


