Holly Willoughby has everyone talking after teasing a huge new project that promises to shake up her career! The 45-year-old former This Morning host has been keeping fans guessing as she gears up for a major career comeback.
On Instagram, Holly posted stunning selfies while cycling through London on a Lime Bike, sharing a glimpse of her new venture. She mentioned she had just had a “brilliant meeting” about a “really exciting” project and hinted at big things in the works.
Looking effortlessly chic in a brown leather jacket, white T-shirt, and blue jeans, Holly oozed confidence as she smiled for the camera. She wrote: “Found a patch of sun in between the rain… good old London weather! Just had a brilliant meeting about a project I’m really excited about… things are happening at quite the pace! Can’t wait to bring it to life and share it with you.”
Holly has recently been more active on social media, sharing snaps from holidays and giving fans a peek into her enviable wardrobe. But what’s more intriguing is her apparent move away from ITV. It looks like she’s distancing herself from traditional television in favor of a digital future.
The big reveal? Holly is working on a digital project that will involve both producing and presenting her own show to be streamed online. This move seems to align with the changing television landscape, where platforms like TikTok and other digital outlets are taking over traditional TV channels.
A source close to Holly revealed that she’s working with a team from her husband Dan Baldwin’s production company, Hungry Bear, which has worked on popular shows like Gladiators and Michael McIntyre’s Big Show.
“Holly has done television for 25 years, but now she wants to create something of her own,” the insider shared. “She is excited about something completely new and innovative, and this project is a risk that she’s ready to take.”
Despite her longstanding career in TV, Holly has made the decision to step away from past projects, including ITV’s You Bet! and Dancing on Ice. The source further explained: “She’s walked away from ITV shows and is now focused on something she believes has the potential to thrive in the digital space. Holly knows this is her chance to break away and try something new, with her own creative control behind the camera too.”
Holly’s recent distancing from ITV and her decision to turn down opportunities, like the chance to host You Bet! for a third time, signals a major shift. With her digital project still in the works, fans are eagerly waiting to see what the future holds for this iconic presenter.
Source: From Daily Mail – https://www.dailymail.co.uk/
